Incolor is the insight permanent coloring range. It’s a high quality coloring system, which guarantees a bright and intense color.
Bleaching hair is a chemical process that lightens the natural pigment of the hair’s fibre, melanin. The true hair colour and its intensity are determined by the eumelanin and pheomelanin, by its quantity and by how it’s distributed in the cortex. The lightening process bleaches the natural melanin in the hair fibre to the tone you wish to reach.
After the coloring service, the hair needs to receive a specific treatment to restore the natural ph of the hair and to help close the scales on hair’s cuticle. These products help to maintain a long-lasting beautiful color, ensuring the protection and wellness of the hair.
To complete the INCOLOR range, we decided to include a new product to protect the health of the skin against chemical treatments.